Advertising Online, Reactionary with Insight: Category Archive for Optimization

Advertising Online, Reactionary with Insight: Category Archive for Optimization

Improve Your Stats, Don’t Over Analyze, Make Decisions and Execute

Posted by Ari Kaufman at 1/10/2007 7:32 AM

Are CPMs Rising? Will We Hit $19.5B in ’07? How to Spend and Get the Biggest Bang for the Buck. It’s in the Technology You Use.

Posted by Ari Kaufman at 12/26/2006 10:54 PM

Where Behavioral Targeting and CRM Meet, and Where They Can Marry

Posted by Ari Kaufman at 12/3/2006 11:30 AM

The Ideal Online Advertising Campaign, Direct Response with Behavioral Customer Re-Targeting. How to Get a Greater Share of Your Advertiser’s Budget

Posted by Ari Kaufman at 11/18/2006 9:13 AM

Make Your Media Buy More Effective - But How?

Posted by Ari Kaufman at 11/8/2006 7:17 AM | View Comments (1)

It’s Just a Bunch of ROI, with Direct Response - Clue in Your Agency

Posted by Ari Kaufman at 11/2/2006 7:55 PM

Paid Search Advertising: The Tipping Point and Rising CPA

Posted by Ari Kaufman at 11/1/2006 8:49 AM

Empowering a Client or Destabilizing an Agency?

Posted by Ari Kaufman at 10/31/2006 6:57 AM

Behavioral Marketing: In Focus - Targeting Success Stories and The Upcoming Holiday Season

Posted by Ari Kaufman at 10/30/2006 7:48 AM

How to Pick an Ad Server – Part III: Rich Media, Targeting & Optimization

Posted by Ari Kaufman at 10/28/2006 1:29 PM | View Comments (1) | Trackbacks

Let's Talk About Technical Extensibility - Making Things Better

Posted by Ari Kaufman at 10/27/2006 7:01 AM

Banners vs Search

Posted by Ari Kaufman at 10/25/2006 6:04 AM

Site Optimization and Ad Serving

Posted by Ari Kaufman at 10/20/2006 7:58 AM

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