David Smith and The Medium is the Metric for Online Ads [Read Article]
Posted by Ari Kaufman at 2/14/2007 7:07 AM | View Comments (0) | Add Comment | Trackbacks (0)
Improve Your Stats, Don’t Over Analyze, Make Decisions and Execute [Read Article]
Posted by Ari Kaufman at 1/10/2007 7:32 AM | View Comments (0) | Add Comment | Trackbacks (0)
Make Your Media Buy More Effective - But How? [Read Article]
Posted by Ari Kaufman at 11/8/2006 7:17 AM | View Comments (1) | Add Comment | Trackbacks (0)
Banners vs Search [Read Article]
Posted by Ari Kaufman at 10/25/2006 6:04 AM | View Comments (0) | Add Comment | Trackbacks (0)
How to Measure Video Performance - I inspire People [Read Article]
Posted by Ari Kaufman at 10/23/2006 5:57 AM | View Comments (0) | Add Comment | Trackbacks (0)
Site Optimization and Ad Serving [Read Article]
Posted by Ari Kaufman at 10/20/2006 7:58 AM | View Comments (0) | Add Comment | Trackbacks (0)
How Does YouTube, Google, Yahoo and the Next 5 Years Play Out? What Will We Measure? [Read Article]
Posted by Ari Kaufman at 10/19/2006 7:50 AM | View Comments (0) | Add Comment | Trackbacks (0)
Direct Response Advertising Online - Different From Lead-Generation and What's Next [Read Article]
Posted by Ari Kaufman at 10/13/2006 5:39 AM | View Comments (0) | Add Comment | Trackbacks (0)
Is it Engagement or Advertising Audience Composition That We Should Measure? [Read Article]
Posted by Ari Kaufman at 10/10/2006 9:43 PM | View Comments (0) | Add Comment | Trackbacks (0)
Audience Screening is also Behavioral Targeting, Event-based and Anonymous Targeting [Read Article]
Posted by Ari Kaufman at 9/10/2006 10:04 PM | View Comments (0) | Add Comment | Trackbacks (0)

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